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Cómo la “Inteligencia Artificial aumentada” transforma al e-Commerce en la Argentina

Ecommerce day

Cómo la “IA aumentada” transforma al e-Commerce en la Argentina

02 Sep 2025

				
					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/04/25145557/colleagues-discussing-image-on-laptop-in-team-2025-04-01-20-03-44-utc-768x512.jpg" class="card-responsive-img fit-img" alt="Seguridad de los anuncios publicitarios" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/04/25145557/colleagues-discussing-image-on-laptop-in-team-2025-04-01-20-03-44-utc-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/04/25145557/colleagues-discussing-image-on-laptop-in-team-2025-04-01-20-03-44-utc-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2025/04/25145557/colleagues-discussing-image-on-laptop-in-team-2025-04-01-20-03-44-utc-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2025/04/25145557/colleagues-discussing-image-on-laptop-in-team-2025-04-01-20-03-44-utc.jpg 1000w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />				
					
					INFORME				
Seguridad de los anuncios publicitarios: la IA de Google frenó más de 5.000 millones de publicidades maliciosas en 2024
					25 Abr 2025				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/04/11143231/287431_GettyImages-1224719160-768x512.jpg" class="card-responsive-img fit-img" alt="SAP- Imagen de prensa." decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/04/11143231/287431_GettyImages-1224719160-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/04/11143231/287431_GettyImages-1224719160-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2025/04/11143231/287431_GettyImages-1224719160-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2025/04/11143231/287431_GettyImages-1224719160-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2025/04/11143231/287431_GettyImages-1224719160-2048x1365.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2025/04/11143231/287431_GettyImages-1224719160-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2025/04/11143231/287431_GettyImages-1224719160-1024x683.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2025/04/11143231/287431_GettyImages-1224719160-lq.jpg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />				
					
					Herramientas				
SAP integra modelos de Google y lanza nueva interoperabilidad agéntica para escalar la IA en empresas
					11 Abr 2025				
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					<img width="768" height="432" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/02/06211806/Google-Cloud-Offers-%E2%80%98AI-Agent-Space-to-Boost-Enterprise-AI-Capabilities-1-768x432.jpg" class="card-responsive-img fit-img" alt="Google-Cloud-Offers-‘AI-Agent-Space-to-Boost-Enterprise-AI-Capabilities-1" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/02/06211806/Google-Cloud-Offers-%E2%80%98AI-Agent-Space-to-Boost-Enterprise-AI-Capabilities-1-768x432.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/02/06211806/Google-Cloud-Offers-%E2%80%98AI-Agent-Space-to-Boost-Enterprise-AI-Capabilities-1-156x88.jpg 156w, https://img.innovaciondigital360.com/wp-content/uploads/2025/02/06211806/Google-Cloud-Offers-%E2%80%98AI-Agent-Space-to-Boost-Enterprise-AI-Capabilities-1-640x360.jpg 640w, https://img.innovaciondigital360.com/wp-content/uploads/2025/02/06211806/Google-Cloud-Offers-%E2%80%98AI-Agent-Space-to-Boost-Enterprise-AI-Capabilities-1-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2025/02/06211806/Google-Cloud-Offers-%E2%80%98AI-Agent-Space-to-Boost-Enterprise-AI-Capabilities-1.jpg 1000w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />				
					
					nuevas herRamientas				
Google Agentspace y NotebookLM Plus: las nuevas soluciones que mejoran la productividad gracias a la IA
					06 Feb 2025				
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					<img width="700" height="467" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/11/04162432/9_Google_Cloud_Next_2024_7L9E1JU.max-2000x20.max-700x700-1.jpg" class="card-responsive-img fit-img" alt="Google Cloud anunció nuevos modelos y funcionalidades de IA generativa en el evento virtual de Gemini at Work." decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/11/04162432/9_Google_Cloud_Next_2024_7L9E1JU.max-2000x20.max-700x700-1.jpg 700w, https://img.innovaciondigital360.com/wp-content/uploads/2024/11/04162432/9_Google_Cloud_Next_2024_7L9E1JU.max-2000x20.max-700x700-1-lq.jpg 30w" sizes="(max-width: 700px) 100vw, 700px" data-eio="l" />				
					
					Herramientas para empresas				
Google at Work: Gemini 1.5 y nuevos modelos de IA para potenciar la productividad
					04 Nov 2024				
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					<img width="768" height="498" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/30170411/image-gotfcrnx0aaguif_45225512_20240529101243-768x498.jpg" class="card-responsive-img fit-img" alt="Javier Milei y Sam Atlman." decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/30170411/image-gotfcrnx0aaguif_45225512_20240529101243-768x498.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/30170411/image-gotfcrnx0aaguif_45225512_20240529101243-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/30170411/image-gotfcrnx0aaguif_45225512_20240529101243.jpg 780w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />				
					
Detalles del "recorrido tecnológico" de Javier Milei en EE.UU: Google, Apple y OpenAI
					30 May 2024				
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					<img width="768" height="513" src="https://img.innovaciondigital360.com/wp-content/uploads/2023/10/20171514/hacker-using-keyboard-typing-phishing-on-the-inter-2022-12-15-23-53-06-utc-768x513.jpg" class="card-responsive-img fit-img" alt="Phishing simulations" decoding="async" data-eio="l" />				
					
					Ciberseguridad				
En el Día Mundial de la Contraseña, Google anunció nuevas herramientas para reforzar la seguridad online
					02 May 2024				
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					<img width="768" height="576" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/04/09144436/Firmina4-Google-768x576.jpg" class="card-responsive-img fit-img" alt="Firmina-Google" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/04/09144436/Firmina4-Google-768x576.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/09144436/Firmina4-Google-960x720.jpg 960w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/09144436/Firmina4-Google-1440x1080.jpg 1440w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/09144436/Firmina4-Google-1536x1152.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/09144436/Firmina4-Google-2048x1536.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/09144436/Firmina4-Google-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/09144436/Firmina4-Google-scaled-e1712666711986.jpg 1000w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />				
					
					Conectividad				
Cómo es Firmina, el primer cable submarino internacional que une Argentina (Las Toninas) con los Estados Unidos
					09 Abr 2024				
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					<img width="768" height="511" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/02/14131425/young-it-specialists-works-on-computers-in-office-2023-11-27-04-59-25-utc-768x511.jpg" class="card-responsive-img fit-img" alt="GA4" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/02/14131425/young-it-specialists-works-on-computers-in-office-2023-11-27-04-59-25-utc-768x511.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/02/14131425/young-it-specialists-works-on-computers-in-office-2023-11-27-04-59-25-utc-1082x720.jpg 1082w, https://img.innovaciondigital360.com/wp-content/uploads/2024/02/14131425/young-it-specialists-works-on-computers-in-office-2023-11-27-04-59-25-utc-1623x1080.jpg 1623w, https://img.innovaciondigital360.com/wp-content/uploads/2024/02/14131425/young-it-specialists-works-on-computers-in-office-2023-11-27-04-59-25-utc-1536x1022.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/02/14131425/young-it-specialists-works-on-computers-in-office-2023-11-27-04-59-25-utc-2048x1363.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/02/14131425/young-it-specialists-works-on-computers-in-office-2023-11-27-04-59-25-utc-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/02/14131425/young-it-specialists-works-on-computers-in-office-2023-11-27-04-59-25-utc-scaled-e1707912891477.jpg 1000w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />				
					
					Análisis				
Qué es GA4 y por qué deberías usarlo en tu negocio: guía completa
					14 Feb 2024				
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