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Oficina, reunión, reunión de trabajo, Empresas
Del hype al retorno
La IA promete productividad, pero muchas empresas están midiendo el indicador equivocado

06 May 2026
				
					<img width="768" height="432" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/04/ChatGPT-Image-27-abr-2026-10_14_18-a.m-768x432.jpg" class="card-responsive-img fit-img" alt="El dato que preocupa a los CIO argentinos en plena ola de inteligencia artificial" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/04/ChatGPT-Image-27-abr-2026-10_14_18-a.m-768x432.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/ChatGPT-Image-27-abr-2026-10_14_18-a.m-1280x720.jpg 1280w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/ChatGPT-Image-27-abr-2026-10_14_18-a.m-156x88.jpg 156w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/ChatGPT-Image-27-abr-2026-10_14_18-a.m-1536x864.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/ChatGPT-Image-27-abr-2026-10_14_18-a.m-640x360.jpg 640w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/ChatGPT-Image-27-abr-2026-10_14_18-a.m-1024x576.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/ChatGPT-Image-27-abr-2026-10_14_18-a.m-1040x585.jpg 1040w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/ChatGPT-Image-27-abr-2026-10_14_18-a.m-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/ChatGPT-Image-27-abr-2026-10_14_18-a.m.jpg 1672w" data-eio="l" />				
					
					INFORME				
El dato que preocupa a los CIO argentinos en plena ola de inteligencia artificial
					27 Abr 2026				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-768x512.jpg" class="card-responsive-img fit-img" alt="Retrato de Patricio Rouan, advisor de la SAIA, experto en IA en empresas" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-1024x682.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4.jpg 2000w" data-eio="l" />				
					
					ENTREVISTAS				
Patricio Rouan, de la SAIA: “Muchas empresas quieren implementar IA, pero no saben para qué”
					10 Abr 2026				
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					<img width="768" height="525" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-768x525.jpg" class="card-responsive-img fit-img" alt="Por Javier Marbec, director para Mercado Internacional de TOTVS" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-768x525.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-1054x720.jpg 1054w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-129x88.jpg 129w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-1024x700.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed.jpg 1399w" data-eio="l" />				
					
					Columna de opinión				
Todos hablan de IA, pero pocas empresas capturan valor: qué está fallando en América Latina
					07 Abr 2026				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-768x512.jpg" class="card-responsive-img fit-img" alt="Primer plano de un ejecutivo con saco oscuro y barba canosa, en una foto de perfil para un artículo sobre Eduardo Martínez." sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-1024x682.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966.jpg 2000w" data-eio="l" />				
					
					CIO Profile				
Eduardo Martínez, líder de la transformación digital en Raízen Argentina
					30 Mar 2026				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-768x512.jpg" class="card-responsive-img fit-img" alt="LN &#8211; 2026-03-28T161126.180" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-1024x682.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180.jpg 2000w" data-eio="l" />				
					
					CIO Profile				
Carlos Vecchio, el cerebro detrás de la transformación digital de Banco Macro
					30 Mar 2026				
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					<img width="768" height="432" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26170014/WhatsApp-Image-2026-03-26-at-16.59.38-768x432.jpeg" class="card-responsive-img fit-img" alt="Panel de Forbes IA Disruption con cuatro referentes en el escenario ante el público, en una charla sobre CEOs e IA en Buenos Aires." sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26170014/WhatsApp-Image-2026-03-26-at-16.59.38-768x432.jpeg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26170014/WhatsApp-Image-2026-03-26-at-16.59.38-156x88.jpeg 156w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26170014/WhatsApp-Image-2026-03-26-at-16.59.38-640x360.jpeg 640w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26170014/WhatsApp-Image-2026-03-26-at-16.59.38-1024x576.jpeg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26170014/WhatsApp-Image-2026-03-26-at-16.59.38-1040x585.jpeg 1040w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26170014/WhatsApp-Image-2026-03-26-at-16.59.38-lq.jpeg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26170014/WhatsApp-Image-2026-03-26-at-16.59.38.jpeg 1280w" data-eio="l" />				
					
					FORBES IA Disruption				
CEOs e IA, por qué la ventaja competitiva no está solo en la tecnología
					27 Mar 2026				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26001010/Daniel-Luna-768x512.jpg" class="card-responsive-img fit-img" alt="Imagen de Daniel Luna, médico e informático, actual CIO del Hospital Italiano de Buenos Aires." sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26001010/Daniel-Luna-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26001010/Daniel-Luna-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26001010/Daniel-Luna-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26001010/Daniel-Luna-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26001010/Daniel-Luna-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26001010/Daniel-Luna-1024x683.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26001010/Daniel-Luna-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/26001010/Daniel-Luna.jpg 2048w" data-eio="l" />				
					
					cio profile				
El arquitecto de la salud digital: Daniel Luna, el médico que transformó al Hospital Italiano en referencia tecnológica de América Latina
					26 Mar 2026				
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					<img width="768" height="567" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/24122622/Screenshot_20260324_122425_LinkedIn-768x567.jpg" class="card-responsive-img fit-img" alt="Imagen de Pablo D’Amico, actual Global IT Transformation Principal Lead de Bayer." sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/24122622/Screenshot_20260324_122425_LinkedIn-768x567.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/24122622/Screenshot_20260324_122425_LinkedIn-976x720.jpg 976w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/24122622/Screenshot_20260324_122425_LinkedIn-119x88.jpg 119w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/24122622/Screenshot_20260324_122425_LinkedIn-1024x756.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/24122622/Screenshot_20260324_122425_LinkedIn-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/24122622/Screenshot_20260324_122425_LinkedIn.jpg 1080w" data-eio="l" />				
					
					cio profile				
Pablo D'Amico: El arquitecto de la transformación digital de Bayer en América Latina
					24 Mar 2026				
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