Álvaro Zaffaroni

Especialista en contenidos digitales para medios y marcas

Periodista especializado en innovación y tecnología. Especialista en la producción de contenido gráfico y redacción SEO para empresas tecnológicas.
				
					Artículos del autor				
			
					<img width="768" height="511" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/06/06151317/a-group-of-friends-playing-video-games-while-relax-2023-11-27-05-35-55-utc-768x511.jpg" class="card-responsive-img fit-img" alt="Gaming - Gamer- Videojuegos" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/06/06151317/a-group-of-friends-playing-video-games-while-relax-2023-11-27-05-35-55-utc-768x511.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/06151317/a-group-of-friends-playing-video-games-while-relax-2023-11-27-05-35-55-utc-1082x720.jpg 1082w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/06151317/a-group-of-friends-playing-video-games-while-relax-2023-11-27-05-35-55-utc-1623x1080.jpg 1623w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/06151317/a-group-of-friends-playing-video-games-while-relax-2023-11-27-05-35-55-utc-1536x1022.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/06151317/a-group-of-friends-playing-video-games-while-relax-2023-11-27-05-35-55-utc-2048x1363.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/06151317/a-group-of-friends-playing-video-games-while-relax-2023-11-27-05-35-55-utc-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/06151317/a-group-of-friends-playing-video-games-while-relax-2023-11-27-05-35-55-utc-scaled-e1717679610641.jpg 1000w" data-eio="l" />				
					
					Proyecciones para el 2024				
El mercado gamer en Colombia podría alcanzar los US$ 450 millones de ganancias este año
					06 Jun 2024				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03222328/hidden-hacker-in-sweatshirt-and-hoodie-hacking-sec-2024-04-01-22-21-43-utc-768x512.jpg" class="card-responsive-img fit-img" alt="Ciberataques en Chile" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03222328/hidden-hacker-in-sweatshirt-and-hoodie-hacking-sec-2024-04-01-22-21-43-utc-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03222328/hidden-hacker-in-sweatshirt-and-hoodie-hacking-sec-2024-04-01-22-21-43-utc-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03222328/hidden-hacker-in-sweatshirt-and-hoodie-hacking-sec-2024-04-01-22-21-43-utc-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03222328/hidden-hacker-in-sweatshirt-and-hoodie-hacking-sec-2024-04-01-22-21-43-utc-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03222328/hidden-hacker-in-sweatshirt-and-hoodie-hacking-sec-2024-04-01-22-21-43-utc-2048x1365.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03222328/hidden-hacker-in-sweatshirt-and-hoodie-hacking-sec-2024-04-01-22-21-43-utc-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03222328/hidden-hacker-in-sweatshirt-and-hoodie-hacking-sec-2024-04-01-22-21-43-utc-scaled-e1717446218800.jpg 1000w" data-eio="l" />				
					
					Seguridad informática				
Chile sufrió 6.000 millones de intentos de ciberataques en 2023
					03 Jun 2024				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03221214/consultant-2023-11-27-05-07-56-utc-768x512.jpg" class="card-responsive-img fit-img" alt="Consultor - Empleado - Talento" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03221214/consultant-2023-11-27-05-07-56-utc-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03221214/consultant-2023-11-27-05-07-56-utc-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03221214/consultant-2023-11-27-05-07-56-utc-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03221214/consultant-2023-11-27-05-07-56-utc-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03221214/consultant-2023-11-27-05-07-56-utc-2048x1365.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03221214/consultant-2023-11-27-05-07-56-utc-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/06/03221214/consultant-2023-11-27-05-07-56-utc-scaled-e1717445550195.jpg 1000w" data-eio="l" />				
					
					Mapa de empleo				
Los consultores TIC son los profesionales más demandados en Chile
					03 Jun 2024				
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					<img width="768" height="510" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/16142157/red-orange-yellow-cubes-and-api-letters-or-app-2023-11-27-04-50-14-utc-768x510.jpg" class="card-responsive-img fit-img" alt="APIs" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/16142157/red-orange-yellow-cubes-and-api-letters-or-app-2023-11-27-04-50-14-utc-768x510.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/16142157/red-orange-yellow-cubes-and-api-letters-or-app-2023-11-27-04-50-14-utc-1084x720.jpg 1084w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/16142157/red-orange-yellow-cubes-and-api-letters-or-app-2023-11-27-04-50-14-utc-1625x1080.jpg 1625w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/16142157/red-orange-yellow-cubes-and-api-letters-or-app-2023-11-27-04-50-14-utc-1536x1021.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/16142157/red-orange-yellow-cubes-and-api-letters-or-app-2023-11-27-04-50-14-utc-2048x1361.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/16142157/red-orange-yellow-cubes-and-api-letters-or-app-2023-11-27-04-50-14-utc-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/16142157/red-orange-yellow-cubes-and-api-letters-or-app-2023-11-27-04-50-14-utc-scaled-e1715862130624.jpg 1000w" data-eio="l" />				
					
					A saber				
APIs: el 29% de los ciberataques producidos el año pasado las tuvieron como objetivo
					16 May 2024				
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					<img width="768" height="432" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/14150850/technical-maintenance-goes-to-the-telecommunicatio-2023-11-27-05-12-27-utc-768x432.jpg" class="card-responsive-img fit-img" alt="Telecomunicaciones" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/14150850/technical-maintenance-goes-to-the-telecommunicatio-2023-11-27-05-12-27-utc-768x432.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/14150850/technical-maintenance-goes-to-the-telecommunicatio-2023-11-27-05-12-27-utc-1280x720.jpg 1280w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/14150850/technical-maintenance-goes-to-the-telecommunicatio-2023-11-27-05-12-27-utc-1920x1080.jpg 1920w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/14150850/technical-maintenance-goes-to-the-telecommunicatio-2023-11-27-05-12-27-utc-156x88.jpg 156w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/14150850/technical-maintenance-goes-to-the-telecommunicatio-2023-11-27-05-12-27-utc-1536x864.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/14150850/technical-maintenance-goes-to-the-telecommunicatio-2023-11-27-05-12-27-utc-2048x1152.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/14150850/technical-maintenance-goes-to-the-telecommunicatio-2023-11-27-05-12-27-utc-640x360.jpg 640w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/14150850/technical-maintenance-goes-to-the-telecommunicatio-2023-11-27-05-12-27-utc-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/14150850/technical-maintenance-goes-to-the-telecommunicatio-2023-11-27-05-12-27-utc-scaled-e1715704492671.jpg 1000w" data-eio="l" />				
					
					Industria				
Una por una: cuáles son las prioridades actuales para las empresas de telecomunicaciones
					14 May 2024				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/09184635/portrait-of-a-smiling-business-executive-in-the-of-2023-11-27-05-33-56-utc-768x512.jpg" class="card-responsive-img fit-img" alt="CIO" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/09184635/portrait-of-a-smiling-business-executive-in-the-of-2023-11-27-05-33-56-utc-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/09184635/portrait-of-a-smiling-business-executive-in-the-of-2023-11-27-05-33-56-utc-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/09184635/portrait-of-a-smiling-business-executive-in-the-of-2023-11-27-05-33-56-utc-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/09184635/portrait-of-a-smiling-business-executive-in-the-of-2023-11-27-05-33-56-utc-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/09184635/portrait-of-a-smiling-business-executive-in-the-of-2023-11-27-05-33-56-utc-2048x1365.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/09184635/portrait-of-a-smiling-business-executive-in-the-of-2023-11-27-05-33-56-utc-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/09184635/portrait-of-a-smiling-business-executive-in-the-of-2023-11-27-05-33-56-utc-scaled-e1715273220279.jpg 1000w" data-eio="l" />				
					
					Informe				
Reporte Global CIO Logicalis 2024: 9 de cada 10 líderes planean integrar la IA en sus organizaciones este año
					09 May 2024				
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					<img width="768" height="384" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/07144131/salesforce-einstein-1-copilot-850-768x384.jpg" class="card-responsive-img fit-img" alt="Einstein 1 Copilot" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/07144131/salesforce-einstein-1-copilot-850-768x384.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/07144131/salesforce-einstein-1-copilot-850-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/07144131/salesforce-einstein-1-copilot-850.jpg 850w" data-eio="l" />				
					
					Herramientas				
Einstein 1 Studio: de qué se trata el nuevo lanzamiento de Salesforce que integra la IA con cualquier aplicación de CRM
					07 May 2024				
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					<img width="768" height="511" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/06151814/e-commerce-online-transaction-2023-11-27-05-08-05-utc-768x511.jpg" class="card-responsive-img fit-img" alt="ecommerce en la Argentina" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/05/06151814/e-commerce-online-transaction-2023-11-27-05-08-05-utc-768x511.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/06151814/e-commerce-online-transaction-2023-11-27-05-08-05-utc-1083x720.jpg 1083w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/06151814/e-commerce-online-transaction-2023-11-27-05-08-05-utc-1624x1080.jpg 1624w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/06151814/e-commerce-online-transaction-2023-11-27-05-08-05-utc-1536x1021.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/06151814/e-commerce-online-transaction-2023-11-27-05-08-05-utc-2048x1362.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/06151814/e-commerce-online-transaction-2023-11-27-05-08-05-utc-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/05/06151814/e-commerce-online-transaction-2023-11-27-05-08-05-utc-scaled-e1715001508955.jpg 1000w" data-eio="l" />				
					
					Noticias				
E-commerce: la industria registró en la Argentina un aumento del 175% en su facturación durante 2023
					06 May 2024				
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					<img width="768" height="525" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/04/30145400/futuristic-global-business-2023-11-27-05-29-08-utc-768x525.jpg" class="card-responsive-img fit-img" alt="Globalización" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/04/30145400/futuristic-global-business-2023-11-27-05-29-08-utc-768x525.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/30145400/futuristic-global-business-2023-11-27-05-29-08-utc-1054x720.jpg 1054w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/30145400/futuristic-global-business-2023-11-27-05-29-08-utc-1580x1080.jpg 1580w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/30145400/futuristic-global-business-2023-11-27-05-29-08-utc-1536x1050.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/30145400/futuristic-global-business-2023-11-27-05-29-08-utc-2048x1399.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/30145400/futuristic-global-business-2023-11-27-05-29-08-utc-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/30145400/futuristic-global-business-2023-11-27-05-29-08-utc-scaled-e1714481655456.jpg 1000w" data-eio="l" />				
					
					Noticias				
El nivel de globalización en el mundo es de un 25% según el Informe de Conectividad Global de DHL 2024
					30 Abr 2024				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/04/15155752/cropped-image-of-man-holding-speech-bubble-with-em-2023-11-27-05-32-22-utc-768x512.jpg" class="card-responsive-img fit-img" alt="Email marketing" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/04/15155752/cropped-image-of-man-holding-speech-bubble-with-em-2023-11-27-05-32-22-utc-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/15155752/cropped-image-of-man-holding-speech-bubble-with-em-2023-11-27-05-32-22-utc-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/15155752/cropped-image-of-man-holding-speech-bubble-with-em-2023-11-27-05-32-22-utc-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/15155752/cropped-image-of-man-holding-speech-bubble-with-em-2023-11-27-05-32-22-utc-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/15155752/cropped-image-of-man-holding-speech-bubble-with-em-2023-11-27-05-32-22-utc-2048x1366.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/15155752/cropped-image-of-man-holding-speech-bubble-with-em-2023-11-27-05-32-22-utc-scaled-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/04/15155752/cropped-image-of-man-holding-speech-bubble-with-em-2023-11-27-05-32-22-utc-scaled-e1713189484322.jpg 1000w" data-eio="l" />				
					
Cómo sacar el máximo potencial de una campaña de email marketing
					15 Abr 2024				
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