Empresas

Reunión de trabajo, negocios, oficina, ejecutivos, planificación: La deuda técnica drena caja, encarece proyectos y obliga a destinar hasta 87% del presupuesto de TI al sostén diario, justo cuando la IA exige recursos frescos para competir.
análisis
El impuesto que nadie quiere mostrar: cuánto dinero pierden las empresas por su tecnología heredada

13 Abr 2026
				
					<img width="768" height="430" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/04/10115640/644adf0baeb13__980x549-768x430.jpg" class="card-responsive-img fit-img" alt="En la Argentina, Microsoft anunció en julio de 2025 a Sebastián Aveille como country manager" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/04/10115640/644adf0baeb13__980x549-768x430.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/10115640/644adf0baeb13__980x549-156x88.jpg 156w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/10115640/644adf0baeb13__980x549-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/10115640/644adf0baeb13__980x549.jpg 980w" data-eio="l" />				
					
					Company profile				
Microsoft: de emblema del software corporativo a plataforma integral de nube, productividad, datos, seguridad e IA
					10 Abr 2026				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-768x512.jpg" class="card-responsive-img fit-img" alt="Retrato de Patricio Rouan, advisor de la SAIA, experto en IA en empresas" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-1024x682.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/16143852/LN-4.jpg 2000w" data-eio="l" />				
					
					ENTREVISTAS				
Patricio Rouan, de la SAIA: “Muchas empresas quieren implementar IA, pero no saben para qué”
					10 Abr 2026				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07130358/Analisis-de-software-en-equipo-768x512.jpg" class="card-responsive-img fit-img" alt="Mercado SaaS 2026: por qué las empresas reducen software y priorizan plataformas integradas" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07130358/Analisis-de-software-en-equipo-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07130358/Analisis-de-software-en-equipo-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07130358/Analisis-de-software-en-equipo-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07130358/Analisis-de-software-en-equipo-1024x683.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07130358/Analisis-de-software-en-equipo-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07130358/Analisis-de-software-en-equipo.jpg 1536w" data-eio="l" />				
					
					ANÁLISIS				
Mercado SaaS 2026: por qué las empresas reducen software y priorizan plataformas integradas
					08 Abr 2026				
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					<img width="768" height="525" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-768x525.jpg" class="card-responsive-img fit-img" alt="Por Javier Marbec, director para Mercado Internacional de TOTVS" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-768x525.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-1054x720.jpg 1054w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-129x88.jpg 129w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-1024x700.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/04/07103147/unnamed.jpg 1399w" data-eio="l" />				
					
					Columna de opinión				
Todos hablan de IA, pero pocas empresas capturan valor: qué está fallando en América Latina
					07 Abr 2026				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/31153645/25255605-0ecc-4d4b-b377-dc0d6604859b-768x512.jpg" class="card-responsive-img fit-img" alt="Ejecutivos analizan un panel de ciberseguridad en una reunión corporativa sobre SOC y capacidad de respuesta ante incidentes." sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/31153645/25255605-0ecc-4d4b-b377-dc0d6604859b-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/31153645/25255605-0ecc-4d4b-b377-dc0d6604859b-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/31153645/25255605-0ecc-4d4b-b377-dc0d6604859b-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/31153645/25255605-0ecc-4d4b-b377-dc0d6604859b-1024x683.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/31153645/25255605-0ecc-4d4b-b377-dc0d6604859b-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/31153645/25255605-0ecc-4d4b-b377-dc0d6604859b.jpg 1536w" data-eio="l" />				
					
					ANÁLISIS				
Por qué los SOC ganan lugar en la agenda de los tomadores de decisiones
					31 Mar 2026				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-768x512.jpg" class="card-responsive-img fit-img" alt="Primer plano de un ejecutivo con saco oscuro y barba canosa, en una foto de perfil para un artículo sobre Eduardo Martínez." sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-1024x682.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28162719/LN-2026-03-28T162708.966.jpg 2000w" data-eio="l" />				
					
					CIO Profile				
Eduardo Martínez, líder de la transformación digital en Raízen Argentina
					30 Mar 2026				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-768x512.jpg" class="card-responsive-img fit-img" alt="LN &#8211; 2026-03-28T161126.180" sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-1024x682.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/28161141/LN-2026-03-28T161126.180.jpg 2000w" data-eio="l" />				
					
					CIO Profile				
Carlos Vecchio, el cerebro detrás de la transformación digital de Banco Macro
					30 Mar 2026				
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					<img width="768" height="432" src="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/27083852/WhatsApp-Image-2026-03-27-at-08.37.09-768x432.jpeg" class="card-responsive-img fit-img" alt="Panel sobre automatización inteligente en Forbes IA Total Disruption, con representantes de IBM, EY Argentina y Botmaker en el Four Seasons de Buenos Aires." sizes="auto, (min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" loading="lazy" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2026/03/27083852/WhatsApp-Image-2026-03-27-at-08.37.09-768x432.jpeg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/27083852/WhatsApp-Image-2026-03-27-at-08.37.09-1280x720.jpeg 1280w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/27083852/WhatsApp-Image-2026-03-27-at-08.37.09-156x88.jpeg 156w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/27083852/WhatsApp-Image-2026-03-27-at-08.37.09-1536x864.jpeg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/27083852/WhatsApp-Image-2026-03-27-at-08.37.09-640x360.jpeg 640w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/27083852/WhatsApp-Image-2026-03-27-at-08.37.09-1024x576.jpeg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/27083852/WhatsApp-Image-2026-03-27-at-08.37.09-1040x585.jpeg 1040w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/27083852/WhatsApp-Image-2026-03-27-at-08.37.09-lq.jpeg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2026/03/27083852/WhatsApp-Image-2026-03-27-at-08.37.09.jpeg 1600w" data-eio="l" />				
					
					FORBES IA Disruption				
Automatización inteligente: por qué la próxima ventaja no estará en tener agentes, sino en saber gobernarlos
					27 Mar 2026				
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