Experiencia de Cliente

				
					<img width="768" height="432" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/10/24133519/mariia-shalabaieva-eQsuFl7jNRA-unsplash-768x432.jpg" class="card-responsive-img fit-img" alt="Chatbots de IA generativa en atención al cliente" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" fetchpriority="high" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/10/24133519/mariia-shalabaieva-eQsuFl7jNRA-unsplash-768x432.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/24133519/mariia-shalabaieva-eQsuFl7jNRA-unsplash-1280x720.jpg 1280w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/24133519/mariia-shalabaieva-eQsuFl7jNRA-unsplash-1920x1080.jpg 1920w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/24133519/mariia-shalabaieva-eQsuFl7jNRA-unsplash-156x88.jpg 156w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/24133519/mariia-shalabaieva-eQsuFl7jNRA-unsplash-1536x864.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/24133519/mariia-shalabaieva-eQsuFl7jNRA-unsplash-2048x1152.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/24133519/mariia-shalabaieva-eQsuFl7jNRA-unsplash-640x360.jpg 640w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/24133519/mariia-shalabaieva-eQsuFl7jNRA-unsplash-1024x576.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/24133519/mariia-shalabaieva-eQsuFl7jNRA-unsplash-lq.jpg 30w" data-eio="l" />				
					
					análisis				
Casos reales, cifras y advertencias: lo que toda empresa debería saber antes de usar IA generativa en su atención al cliente
					24 Oct 2025				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08160940/LN-2025-10-08T160807.046-768x512.jpg" class="card-responsive-img fit-img" alt="Co-fundador de Snowmatch en UCEMA muestra un video de un esquiador con métricas de velocidad y peso, ilustrando la precisión de su modelo de Inteligencia Artificial Esquí." sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08160940/LN-2025-10-08T160807.046-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08160940/LN-2025-10-08T160807.046-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08160940/LN-2025-10-08T160807.046-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08160940/LN-2025-10-08T160807.046-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08160940/LN-2025-10-08T160807.046-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08160940/LN-2025-10-08T160807.046-1024x682.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08160940/LN-2025-10-08T160807.046-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08160940/LN-2025-10-08T160807.046.jpg 2000w" data-eio="l" />				
					
					PROMPTEALA				
Product Talk: cómo una app con IA transforma videos de esquí en feedback técnico en segundos
					14 Oct 2025				
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					<img width="768" height="432" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/10/13131846/Nuevas-funciones-en-Gemini-768x432.webp" class="card-responsive-img fit-img" alt="Nuevas funciones en Gemini: personalización, chats temporales y control de datos." sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/10/13131846/Nuevas-funciones-en-Gemini-768x432.webp 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/13131846/Nuevas-funciones-en-Gemini-156x88.webp 156w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/13131846/Nuevas-funciones-en-Gemini-640x360.webp 640w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/13131846/Nuevas-funciones-en-Gemini-1024x576.webp 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/13131846/Nuevas-funciones-en-Gemini-lq.webp 30w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/13131846/Nuevas-funciones-en-Gemini.webp 1200w" data-eio="l" />				
					
					NOTICIAS				
Nuevas funciones de Gemini: cómo Google mejora la memoria, los chats y la gestión de datos
					13 Oct 2025				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08154409/LN-2025-10-08T154323.981-768x512.jpg" class="card-responsive-img fit-img" alt="Ulises Martins presenta el chatbot de la UTN durante Prompteala en la Universidad del CEMA, mostrando herramientas de IA aplicadas a educación y gestión de datos." sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08154409/LN-2025-10-08T154323.981-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08154409/LN-2025-10-08T154323.981-1080x720.jpg 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08154409/LN-2025-10-08T154323.981-1620x1080.jpg 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08154409/LN-2025-10-08T154323.981-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08154409/LN-2025-10-08T154323.981-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08154409/LN-2025-10-08T154323.981-1024x682.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08154409/LN-2025-10-08T154323.981-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2025/10/08154409/LN-2025-10-08T154323.981.jpg 2000w" data-eio="l" />				
					
					Prompteala				
Lecciones del chatbot de la UTN tras 300.000 conversaciones
					09 Oct 2025				
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					<img width="768" height="432" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/08/28171626/smart-tv-bluetooth-768x432.webp" class="card-responsive-img fit-img" alt="smart-tv-bluetooth" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/08/28171626/smart-tv-bluetooth-768x432.webp 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/08/28171626/smart-tv-bluetooth-156x88.webp 156w, https://img.innovaciondigital360.com/wp-content/uploads/2024/08/28171626/smart-tv-bluetooth-640x360.webp 640w, https://img.innovaciondigital360.com/wp-content/uploads/2024/08/28171626/smart-tv-bluetooth-lq.webp 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/08/28171626/smart-tv-bluetooth.webp 1280w" data-eio="l" />				
					
					Especiales				
Algoritmos de recomendación: guía práctica para negocios
					07 Oct 2025				
por Álvaro Zaffaroni
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					<img width="768" height="509" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/09/09102106/Flywheel-inteligencia-artificial-Ian-Lautaro-Munoz-Pederzoli-768x509.jpg" class="card-responsive-img fit-img" alt="El modelo Flywheel propone un círculo virtuoso donde cada interacción retroalimenta la siguiente, generando fidelidad y recomendación, y haciendo estos modelos más robustos y sostenibles en el tiempo." sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/09/09102106/Flywheel-inteligencia-artificial-Ian-Lautaro-Munoz-Pederzoli-768x509.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/09102106/Flywheel-inteligencia-artificial-Ian-Lautaro-Munoz-Pederzoli-1087x720.jpg 1087w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/09102106/Flywheel-inteligencia-artificial-Ian-Lautaro-Munoz-Pederzoli-133x88.jpg 133w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/09102106/Flywheel-inteligencia-artificial-Ian-Lautaro-Munoz-Pederzoli-1024x678.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/09102106/Flywheel-inteligencia-artificial-Ian-Lautaro-Munoz-Pederzoli-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/09102106/Flywheel-inteligencia-artificial-Ian-Lautaro-Munoz-Pederzoli.jpg 1280w" data-eio="l" />				
					
					Ecommerceday				
Del funnel al Flywheel, un cambio de paradigma en la forma de atraer, interactuar y fidelizar clientes
					09 Sep 2025				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/09/05175308/54761014787_3bfbd51c4a_h-768x512.jpg" class="card-responsive-img fit-img" alt="Enio Garbin, LATAM Retail &amp; CPG Business Development en Amazon" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/09/05175308/54761014787_3bfbd51c4a_h-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/05175308/54761014787_3bfbd51c4a_h-1081x720.jpg 1081w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/05175308/54761014787_3bfbd51c4a_h-1536x1023.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/05175308/54761014787_3bfbd51c4a_h-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/05175308/54761014787_3bfbd51c4a_h-1024x682.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/05175308/54761014787_3bfbd51c4a_h-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2025/09/05175308/54761014787_3bfbd51c4a_h.jpg 1599w" data-eio="l" />				
					
					Ecommerce day				
Del carrito al algoritmo: el e-commerce entra en una nueva era de personalización masiva
					05 Sep 2025				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2024/08/27021253/IA-conversacional-scaled-1-768x512.webp" class="card-responsive-img fit-img" alt="IA Conversacional" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2024/08/27021253/IA-conversacional-scaled-1-768x512.webp 768w, https://img.innovaciondigital360.com/wp-content/uploads/2024/08/27021253/IA-conversacional-scaled-1-1080x720.webp 1080w, https://img.innovaciondigital360.com/wp-content/uploads/2024/08/27021253/IA-conversacional-scaled-1-1620x1080.webp 1620w, https://img.innovaciondigital360.com/wp-content/uploads/2024/08/27021253/IA-conversacional-scaled-1-1536x1024.webp 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2024/08/27021253/IA-conversacional-scaled-1-2048x1366.webp 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2024/08/27021253/IA-conversacional-scaled-1-lq.webp 30w, https://img.innovaciondigital360.com/wp-content/uploads/2024/08/27021253/IA-conversacional-scaled-1-e1729991590648.webp 1300w" data-eio="l" />				
					
					Especiales				
IA conversacional: chatbots eficaces para empresas
					30 Jul 2025				
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					<img width="768" height="512" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/07/03143120/happy-young-people-buying-new-smartphone-in-mobile-2025-03-15-04-45-30-utc-768x512.jpg" class="card-responsive-img fit-img" alt="Experiencia al cliente" sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/07/03143120/happy-young-people-buying-new-smartphone-in-mobile-2025-03-15-04-45-30-utc-768x512.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/07/03143120/happy-young-people-buying-new-smartphone-in-mobile-2025-03-15-04-45-30-utc-1079x720.jpg 1079w, https://img.innovaciondigital360.com/wp-content/uploads/2025/07/03143120/happy-young-people-buying-new-smartphone-in-mobile-2025-03-15-04-45-30-utc-1619x1080.jpg 1619w, https://img.innovaciondigital360.com/wp-content/uploads/2025/07/03143120/happy-young-people-buying-new-smartphone-in-mobile-2025-03-15-04-45-30-utc-1536x1024.jpg 1536w, https://img.innovaciondigital360.com/wp-content/uploads/2025/07/03143120/happy-young-people-buying-new-smartphone-in-mobile-2025-03-15-04-45-30-utc-2048x1366.jpg 2048w, https://img.innovaciondigital360.com/wp-content/uploads/2025/07/03143120/happy-young-people-buying-new-smartphone-in-mobile-2025-03-15-04-45-30-utc-132x88.jpg 132w, https://img.innovaciondigital360.com/wp-content/uploads/2025/07/03143120/happy-young-people-buying-new-smartphone-in-mobile-2025-03-15-04-45-30-utc-1024x683.jpg 1024w, https://img.innovaciondigital360.com/wp-content/uploads/2025/07/03143120/happy-young-people-buying-new-smartphone-in-mobile-2025-03-15-04-45-30-utc-lq.jpg 30w" data-eio="l" />				
					
					Columnistas				
La atención invisible: el futuro de la experiencia del cliente en la era de la IA
					04 Jul 2025				
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					<img width="768" height="421" src="https://img.innovaciondigital360.com/wp-content/uploads/2025/05/14115052/Chatbot-AI-768x421.jpg" class="card-responsive-img fit-img" alt="Los Chatbots AI pueden ayudar a las empresas a escalar en sus operaciones." sizes="(min-width: 1348px) 394px, (min-width: 992px) calc(26.19vw + 22px), (min-width: 600px) calc(50vw - 58px), calc(100vw - 34px)" decoding="async" srcset="https://img.innovaciondigital360.com/wp-content/uploads/2025/05/14115052/Chatbot-AI-768x421.jpg 768w, https://img.innovaciondigital360.com/wp-content/uploads/2025/05/14115052/Chatbot-AI-156x85.jpg 156w, https://img.innovaciondigital360.com/wp-content/uploads/2025/05/14115052/Chatbot-AI-lq.jpg 30w, https://img.innovaciondigital360.com/wp-content/uploads/2025/05/14115052/Chatbot-AI.jpg 1000w" data-eio="l" />				
					
					ESPECIAL				
Chatbots AI: cómo mejorar la atención al cliente
					29 May 2025				
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